Senior Brand Manager - USA (f/m/d)

Job description

At Lingoda, we believe that language transforms lives.

We are changing the way languages are learned. With our students at the centre, it is our mission to empower even the busiest people to master a language and unlock their potential - anytime, anywhere. Our pupils learn English, German, French and Spanish, all with qualified native speakers in both group and private classes.

We are looking for a strategic senior Brand Marketer who has strong experience in the USA market from consumer goods or start-up background. 

Senior Brand Manager - USA (f/m/d)

This is a great opportunity for someone that wants to grow a market in their own vision for a new & exciting brand. Your goal is to increase the companies revenue using everything at your disposal!

You Mission: To quadruple annual revenues in USA

Key Responsibilities:

  • P&L for the USA region
  • Deliver monthly USA revenue targets and oversee marketing budgets.
  • Analyze KPIs.
  • Develop deep understanding of the USA target and market. Uncover consumer insights. Identify and define prime prospect targets and value propositions unique to USA region.
  • Establish channel strategy with channel managers (performance marketing, content, CRM, b2b.
  • Partner with cross-functional partners (operations, product, sales, marketing) to execute strategy.
  • Drive innovation within existing performance marketing channels and explore new opportunities.

Job requirements


  • Cross-functional leadership / Influence
  • Strong analytical skills
  • Strategic leadership
  • Turning consumer insights into business building campaigns
  • Can-Do Entrepreneur
  • Flexibility (adjust to changing conditions)


  • 5+ years consumer marketing, digital marketing or strategic planning with strong international exposure
    • Work experience in the USA required
    • Very good knowledge and understanding of the USA market
    • Executing offline and online campaigns
    • Brand management at consumer products company (preferred)
    • Stategic B2C marketing experience
    • English native (preferred)
    • Working within the educational industry and/or an online subscription business models (preferred)

    What we offer you:

    • Opportunity to climb your tailored career ladder and develop within a fast-paced, high energy team
    • Free language courses, enabling you to unlock your own potential
    • A real Start-Up Atmosphere with flat hierarchies and open communication - your voice counts too at Lingoda!
    • A highly-motivated and international team with regular social events
    • A high level of autonomy in your work from day one
    • It`s also possible to work remote

    Does that sound exciting? Then apply now and state your earliest starting date and salary expectations. We are looking forward to your application!